Avoiding High Pressure Sales Techniques
Posted on July 28, 2010
Filed Under Consumer Protection, Vehicle Ownership
Buying a new car is already a stressful experience, so you have to wonder why some car salesmen don’t try to make it a more pleasant experience. You walk onto a lot and see signs for Ford Incentives, which is already a pull at your emotional strings attached to your wallet. We all want to save a dollar or two, and the idea of incentives and rebates is hard to pass up. The auto industry has gone too long with their high pressure sales tactics. Minneapolis Toyota Dealers and Peoria Volkswagen are two dealerships we know of that truly don’t use high pressure sales, but rather approach you with an honest effort. As for the rest of the dealerships across the nation, be cautious and follow the advice listed below so that you can recognize high pressure sales trained techniques when you see them!
There are the salesmen who will urge you to go and shop around to compare rates with other dealerships. Perhaps that salesman quoted you a great price on a vehicle, and then after two days of exhausting car shopping you return to your first stop for that great deal. Here is where you just got taken advantage of; either the vehicle has sold and you must find something else, or when the salesman presents the quoted price to his finance guy, the boss will reject the price.
Other sales techniques include making friends with you instantly. While this may be great customer service, it can also be high pressure. People don’t like to let down their “friends,” and if your car salesman friend really wants you to buy a car from them, they may try to guilt you into the purchase.
Another technique is to make it seem that the offer you are being quoted is an incredibly limited time deal, and unless you act instantly, you will never get such a great deal again in your life. The truth of the matter is, cars on dealership lots don’t move at record speeds. Chances are you should opt to shop around and come back to share the lower quotes you received from other places.
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